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Selected Work

Digital Marketing Case Studies Shaped around real business needs.

Digital marketing case studies from CyberCraft90, covering UX, eCommerce, SEO, Google Ads, social advertising, email marketing, content and conversion-focused digital experiences across different sectors.

Experience Across Sectors

AI & Technology Consulting
Garden Retail & eCommerce
Construction & Home Renovation
Sports Travel & Tourism
Selected Projects

Digital marketing case studies across different sectors

These digital marketing case studies span AI consulting, eCommerce, home renovation and sports travel. Because every business starts with different priorities, the mix of UX, search visibility, advertising, content and conversion strategy changes from project to project. As a result, each solution is shaped around the business rather than a fixed formula.

Focus
UX · UI · Content
Engagement
B2B Digital Experience
Sector
AI & Technology Consulting

UX, UI & Content for an AI Consulting Business

The work focused on simplifying a complex AI consulting proposition through clearer UX, UI and content. As a result, specialist expertise became easier to understand across both desktop and mobile.

Work Delivered

  • Restructured page hierarchy and user journeys
  • Clearer presentation of services and specialist expertise
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Focus
eCommerce & Digital Marketing
Engagement
Ongoing Digital Partnership
Sector
Garden Retail & eCommerce

eCommerce & Digital Marketing for Garden Retail

Long-term support connects the eCommerce operation with SEO, Google Ads, social advertising, email marketing and content. At the same time, ongoing CRO, merchandising and UX improvements help strengthen the customer journey across the store.

Work Delivered

  • Ongoing optimisation across store, UX and merchandising
  • Acquisition and retention managed as one connected ecosystem
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Focus
Landing Page Experience
Engagement
Conversion-Focused Build
Sector
Construction & Home Renovation

Conversion-Focused Landing Page for Home Renovation

A dedicated bathroom renovation landing page was built around local customer intent, trust and mobile usability. Therefore, visitors have a clearer route from first interaction to enquiry.

Work Delivered

  • Landing Page Strategy
  • UX & UI
  • Content Structure
  • Conversion Journey
  • Service-led structure built around local customer intent
  • Mobile-first journey with clear trust and enquiry paths
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Focus
Digital Marketing & eCommerce
Engagement
Multi-Channel Campaign Growth
Sector
Sports Travel & Tourism

Digital Marketing & eCommerce for Sports Travel

Multi-channel support brings together SEO, Google Ads, social advertising, email marketing and eCommerce for international marathon travel. In addition, bilingual content supports campaign communication across both Greek and English audiences.

Work Delivered

  • Multi-channel campaigns across an international event calendar
  • Bilingual eCommerce and campaign communication across EL / EN
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